New Organization
🍪 Machine Learning in the cookie-less era with Uri Goren
In this episode, Dean chats with Uri Goren, founder and CEO of Argmax, about Machine Learning and the future of digital advertising in a world moving away from cookies due to privacy laws like GDPR and CCPA. They discuss challenges in maintaining personalized ads while respecting user privacy, and new methods like probabilistic models and contextual features to cover some of the gap left by removing cookies.
